GTM execution built for U.S. water vendors.
Find your next 50 customers earlier. Engage with precision. Win more deals.
BOTTOM-UP
Utility-native data
Permits, board minutes, capital plans, compliance filings — read, parsed, and structured per utility. Not aggregated from third parties.
PRE-RFP
Signals 6–18 months ahead
Intent signals tied to assets, capital plans, regulatory pressure, and funding — surfaced before specs lock and incumbents win.
EMBEDDED
Execution + BD support
Outbound sequences, proposals, RFP responses, win/loss debriefs. We sit inside the deal, not next to it.
TRUSTED ACROSS THE U.S. WATER SECTOR
Fortune 500 water-tech · Global engineering-design software · Water-chemistries leader · Industrial water-tech · Water-focused PE · Resource-recovery infra investor
WHY WATER VENDORS LOSE DEALS
You don't lose on the offering. You lose on timing.
U.S. water is opaque, slow, and relationship-driven. By the time a deal surfaces, the spec is locked, the incumbent is in, and you're competing for crumbs.
TIMING
RFPs land too late.
By the time the RFP drops, the spec is written and the winner is informally chosen. You compete on price, not fit.
VISIBILITY
Decision-makers stay hidden.
Buying committees span boards, engineering, ops, procurement. Contact data goes stale fast — and small utilities aren't on LinkedIn.
DATA
Signals are scattered.
Permits, board minutes, capital plans, compliance filings — buried across thousands of sources, none of it consolidated for vendor use.
REACH
Relationships don't scale.
Sales is built on personal networks. The cap on growth = the cap on who your reps know. New territories take years to crack.
Cost of a single mistiming:2+ years.The spec lock-in cycle is long. Miss it once and you wait for the next CIP.
HOW THE SYSTEM FITS TOGETHER
Four steps to revenue. Stop us anywhere along the way.
Each component takes the previous one's output and moves it closer to a deal. Run the full stack or just the parts your team can't run alone.
PATHWAY 1 · INTELLIGENCE
Account intelligence that fills the funnel and arms your team.
TOP-OF-FUNNEL DISCOVERY
Screeners
Surface utilities matching your ICP — by project type, asset, or compliance signal.
- ·RFP & capital project filters
- ·ICP matching
- ·Signal alerts
- ·API endpoints
Best for: teams who have a sales motion but no clarity on which 50 utilities to chase first.
FULL TARGET CUSTOMER CONTEXT
Account Deep-Dive
9-layer dossier per high-priority account — built for stakeholder hand-off.
- ·Decision-maker contacts
- ·Buying signals & triggers
- ·Funding & budget intel
- ·Compliance pressure
Best for: teams who have a target list but walk into meetings cold.
PATHWAY 2 · REVENUE
Convert intelligence into qualified pipeline and closed deals.
GTM OUTBOUND
GTM Outbound
Tailored outbound that turns target accounts into qualified, meeting-ready opportunities.
- ·Target account lists
- ·Tailored messaging
- ·Email + LinkedIn
- ·Booked meetings
Best for: teams who have profiles and targets but reps can't keep cadences alive.
DEAL ADVANCEMENT & CLOSE
BD Support
End-to-end BD execution — discovery, scoping, proposals, RFPs, win/loss debriefs.
- ·Customer calls & vetting
- ·Proposal drafting
- ·RFP preparation
- ·Win/loss debriefs
Best for: teams whose deals don't die at the demo — they die in the proposal phase.